{"title":"Matrix","description":"\u003cp\u003eBrowse our Matrix collection. New Arrival.\u003c\/p\u003e","products":[{"product_id":"matrix-styling-refresher-dry-shampoo-144ml","title":"Matrix Styling Refresher Dry Shampoo 144ml","description":"\u003cp\u003eMatrix Refresher Dry Shampoo absorbs excess oil in hair to extend hair freshness in between washes. Maximum oil absorption and cleaner feeling hair. Instantly refreshes hair allowing you to restyle up to 4th day hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eShake well before use. Hold can 10 inches away from head. Spray on roots through to ends. Massage into scalp with fingers and brush thoroughly until powder is fully absorbed and not visible.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":42421536751671,"sku":"wqf1787952979746","price":12.17,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/6568\/4279\/files\/matrix-styling-refresher-dry-shampoo-144ml_1.jpg?v=1787952986"},{"product_id":"matrix-total-results-a-curl-can-dream-oil-131ml","title":"Matrix Total Results A Curl Can Dream Oil 131ml","description":"\u003cp class=\"\" data-end=\"857\" data-start=\"487\"\u003e\u003cstrong data-end=\"550\" data-start=\"487\"\u003eMatrix Total Results A Curl Can Dream Lightweight Oil 131ml\u003c\/strong\u003e is the ideal finishing touch for curls and coils. Infused with sunflower seed oil, this feather-light formula adds shine, separates curls, and enhances natural texture without weighing down strands. Perfect for sealing in moisture and defining your style after styling products are applied.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSeparates curls for definition and bounce\u003c\/li\u003e\n\u003cli\u003eAdds lightweight shine without greasiness\u003c\/li\u003e\n\u003cli\u003eEnriched with sunflower seed oil for hydration and softness\u003c\/li\u003e\n\u003cli\u003eIdeal for curly and coily hair types\u003c\/li\u003e\n\u003cli\u003eCompletes your curl styling routine\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAfter applying Moisturizing Cream and Light Hold Gel, pump a few drops of the oil into your hands.\u003c\/li\u003e\n\u003cli\u003eRub hands together and distribute the oil evenly from root to tip.\u003c\/li\u003e\n\u003cli\u003eAir dry or diffuse as desired.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eFAQs:\u003c\/strong\u003e\u003c\/p\u003e\u003cp class=\"\" data-end=\"1513\" data-start=\"1390\"\u003e\u003cstrong data-end=\"1422\" data-start=\"1390\"\u003eIs this oil heavy or greasy?\u003c\/strong\u003e\u003cbr\u003eNo, it's formulated to be lightweight and non-greasy, perfect for curls and coils.\u003c\/p\u003e\u003cp class=\"\" data-end=\"1630\" data-start=\"1515\"\u003e\u003cstrong data-end=\"1544\" data-start=\"1515\"\u003eCan I use it on dry hair?\u003c\/strong\u003e\u003cbr\u003eYes! You can use it on both damp and dry hair to refresh curls and add shine.\u003c\/p\u003e\u003cp class=\"\" data-end=\"1761\" data-start=\"1632\"\u003e\u003cstrong data-end=\"1658\" data-start=\"1632\"\u003eDoes it control frizz?\u003c\/strong\u003e\u003cbr\u003eYes, the oil helps to seal moisture and reduce frizz, especially after using styling products.\u003c\/p\u003e\u003cp class=\"\" data-end=\"1895\" data-start=\"1763\"\u003e\u003cstrong data-end=\"1805\" data-start=\"1763\"\u003eIs it suitable for color-treated hair?\u003c\/strong\u003e\u003cbr\u003eYes, it is safe for color-treated curls and helps maintain softness and vibrancy.\u003c\/p\u003e\u003cp class=\"\" data-end=\"2002\" data-start=\"1897\"\u003e\u003cstrong data-end=\"1923\" data-start=\"1897\"\u003eHow much should I use?\u003c\/strong\u003e\u003cbr\u003eStart with a few pumps and adjust based on your hair length and density.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":42421536784439,"sku":"wcg1787952979888","price":16.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/6568\/4279\/files\/matrix-total-results-a-curl-can-dream-oil-131ml_1.jpg?v=1787952986"},{"product_id":"matrix-vavoom-extra-hold-freezing-spray-426g","title":"Matrix Vavoom EXTRA HOLD Freezing Spray 426g","description":"\u003cp\u003eMatrix Vavoom Extra Hold Freezing Spray has a strong hold that instantly locks in volume, texture and lift. Fast drying. Extra firm.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use: \u003c\/strong\u003eApply to dry finished hair to lock style into place. \u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":42421536817207,"sku":"avk1787952980625","price":22.82,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/6568\/4279\/files\/matrix-vavoom-extra-hold-freezing-spray-426g_1.jpg?v=1787952986"},{"product_id":"matrix-total-results-instacure-build-a-bond-mask-250ml","title":"Matrix Total Results Instacure Build-A-Bond Mask 250ml","description":"\u003cp data-end=\"1027\" data-start=\"659\"\u003e\u003cstrong data-end=\"717\" data-start=\"659\"\u003eMatrix Total Results Instacure Build-A-Bond Mask 250ml\u003c\/strong\u003e is a powerful, fast-absorbing liquid hair mask designed to strengthen, repair, and smooth damaged hair from the inside out. Infused with citric acid and squalane, this deep treatment reconstructs fragile strands, restores elasticity, and enhances softness for healthier, more resilient hair.\u003c\/p\u003e\u003cp data-end=\"1265\" data-start=\"1029\"\u003eThis innovative liquid mask deeply conditions without weighing hair down, making it ideal for color-treated, highlighted, and over-processed hair. The result? Stronger, shinier, and 94% smoother hair in just 5 minutes.\u003c\/p\u003e\u003ch3 data-end=\"1285\" data-start=\"1267\"\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli data-end=\"1381\" data-start=\"1286\"\u003e\n\u003cstrong data-end=\"1325\" data-start=\"1288\"\u003eRepairs \u0026amp; Reinforces Damaged Hair\u003c\/strong\u003e: Citric acid strengthens hair fibers from within.\u003c\/li\u003e\n\u003cli data-end=\"1495\" data-start=\"1382\"\u003e\n\u003cstrong data-end=\"1431\" data-start=\"1384\"\u003eDeeply Nourishes Without Weighing Hair Down\u003c\/strong\u003e: Lightweight formula conditions while maintaining volume.\u003c\/li\u003e\n\u003cli data-end=\"1604\" data-start=\"1496\"\u003e\n\u003cstrong data-end=\"1524\" data-start=\"1498\"\u003eSoftens \u0026amp; Smooths Hair\u003c\/strong\u003e: Squalane hydrates and enhances silkiness for a sleek, frizz-free finish.\u003c\/li\u003e\n\u003cli data-end=\"1758\" data-start=\"1605\"\u003e\n\u003cstrong data-end=\"1651\" data-start=\"1607\"\u003eProvides 8X Stronger \u0026amp; 94% Smoother Hair\u003c\/strong\u003e*: \u003cem data-end=\"1755\" data-start=\"1654\"\u003e\u003ci\u003eWhen used with the Instacure system (shampoo, conditioner, mask \u0026amp; balm) vs non-conditioning shampoo\u003c\/i\u003e\u003c\/em\u003e.\u003c\/li\u003e\n\u003cli data-end=\"1874\" data-start=\"1759\"\u003e\n\u003cstrong data-end=\"1805\" data-start=\"1761\"\u003eColor-Safe \u0026amp; Free from Harsh Ingredients\u003c\/strong\u003e: Sulfate-free, paraben-free, mineral oil-free, and 100% vegan.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3 data-end=\"1892\" data-start=\"1876\"\u003eHow to Use\u003c\/h3\u003e\u003col\u003e\n\u003cli data-end=\"2039\" data-start=\"1893\"\u003e\n\u003cstrong data-end=\"1924\" data-start=\"1896\"\u003eApply to Clean, Wet Hair\u003c\/strong\u003e: After washing with \u003cstrong data-end=\"1979\" data-start=\"1945\"\u003eInstacure Build-A-Bond Shampoo\u003c\/strong\u003e, evenly distribute the mask from mid-lengths to ends.\u003c\/li\u003e\n\u003cli data-end=\"2137\" data-start=\"2040\"\u003e\n\u003cstrong data-end=\"2065\" data-start=\"2043\"\u003eUse a Small Amount\u003c\/strong\u003e: Due to its fast-absorbing texture, a little goes a long way.\u003c\/li\u003e\n\u003cli data-end=\"2220\" data-start=\"2138\"\u003e\n\u003cstrong data-end=\"2167\" data-start=\"2141\"\u003eLeave on for 5 Minutes\u003c\/strong\u003e: Let the formula penetrate for maximum repair.\u003c\/li\u003e\n\u003cli data-end=\"2335\" data-start=\"2221\"\u003e\n\u003cstrong data-end=\"2244\" data-start=\"2224\"\u003eRinse Thoroughly\u003c\/strong\u003e: Follow with \u003cstrong data-end=\"2290\" data-start=\"2258\"\u003eInstacure Leave-In Treatment\u003c\/strong\u003e for enhanced bond-building protection.\u003c\/li\u003e\n\u003c\/ol\u003e\u003ch3 data-end=\"2347\" data-start=\"2337\"\u003eFAQs\u003c\/h3\u003e\u003cp data-end=\"2486\" data-start=\"2348\"\u003e\u003cstrong data-end=\"2393\" data-start=\"2348\"\u003eIs this mask suitable for all hair types?\u003c\/strong\u003e\u003cbr\u003eYes! It’s especially beneficial for damaged, color-treated, and over-processed hair.\u003c\/p\u003e\u003cp data-end=\"2631\" data-start=\"2488\"\u003e\u003cstrong data-end=\"2525\" data-start=\"2488\"\u003eHow often should I use this mask?\u003c\/strong\u003e\u003cbr\u003eFor severely damaged hair, use 1-2 times per week. For maintenance, once a week is ideal.\u003c\/p\u003e\u003cp data-end=\"2773\" data-start=\"2633\"\u003e\u003cstrong data-end=\"2671\" data-start=\"2633\"\u003eWill this mask weigh my hair down?\u003c\/strong\u003e\u003cbr\u003eNo! The lightweight liquid formula deeply nourishes while keeping hair bouncy and voluminous.\u003c\/p\u003e\u003cp data-end=\"2890\" data-start=\"2775\"\u003e\u003cstrong data-end=\"2803\" data-start=\"2775\"\u003eIs this mask color-safe?\u003c\/strong\u003e\u003cbr\u003eAbsolutely! It’s sulfate-free and safe for color-treated and highlighted hair.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":42421536882743,"sku":"epc1787952981141","price":16.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/6568\/4279\/files\/matrix-total-results-instacure-build-a-bond-mask-250ml_1.jpg?v=1787952988"},{"product_id":"matrix-biolage-ultra-hydra-source-daily-leave-in-cream-200ml","title":"Matrix Biolage Ultra Hydra Source Daily Leave-In Cream 200ml","description":"\u003cp\u003eThe \u003cstrong\u003eMatrix Biolage Ultra Hydra Source Daily Leave‑In Cream\u003c\/strong\u003e delivers intense, transformative moisture to even the driest hair. Infused with cold‑pressed \u003ci\u003eCupuaçu butter\u003c\/i\u003e for deep nourishment and filtered \u003ci\u003esalicylic acid\u003c\/i\u003e to gently prep strands, it leaves hair incredibly soft, smooth, and manageable while taming frizz and flyaways. The paraben‑free formula is safe for color‑treated hair and restores natural luster without heaviness.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey benefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eProvides intense, long‑lasting hydration for very dry hair\u003c\/li\u003e\n\u003cli\u003eCupuaçu butter infuses rich moisture and improves softness\u003c\/li\u003e\n\u003cli\u003eFiltered salicylic acid clarifies and enhances moisture absorption\u003c\/li\u003e\n\u003cli\u003eSeals split ends, helps prevent breakage, and controls frizz\u003c\/li\u003e\n\u003cli\u003eLeaves hair shiny, silky, and easy to manage\u003c\/li\u003e\n\u003cli\u003eParaben‑free and safe for color‑treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWork a small amount through clean, damp hair—focus on mid‑lengths to ends\u003c\/li\u003e\n\u003cli\u003eDo not rinse; style as usual\u003c\/li\u003e\n\u003cli\u003eFor extra moisture and frizz control, smooth a tiny amount onto dry hair as needed\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eCan I use it daily?\u003c\/strong\u003e\u003cbr\u003eYes. The lightweight, silicone‑free cream is designed for everyday hydration without buildup.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eWill it weigh down fine hair?\u003c\/strong\u003e\u003cbr\u003eNo. Use sparingly - its rich texture absorbs quickly for a soft, weightless feel.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eIs it safe for colored or chemically treated hair?\u003c\/strong\u003e\u003cbr\u003eAbsolutely. The formula is color‑safe, paraben‑free, and helps protect fragile, processed strands.\u003c\/p\u003e\u003cp\u003e\u003csmall\u003e*Based on system of Hydra Source Shampoo, Conditioning Balm, and Leave‑In Cream vs. non‑conditioning shampoo.\u003c\/small\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":42421537243191,"sku":"vnn1787952993288","price":19.72,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/6568\/4279\/files\/matrix-biolage-ultra-hydra-source-daily-leave-in-cream-200ml_1.jpg?v=1787953000"},{"product_id":"matrix-biolage-hydra-source-daily-leave-in-tonic-400ml-new","title":"Matrix Biolage Hydra Source Daily Leave-In Tonic 400ml *NEW*","description":"\u003cp\u003eHydration meets control in every spray. 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Hair is left soft, frizz-free, and revitalized.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey benefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eInstantly hydrates and detangles dry hair\u003c\/li\u003e\n\u003cli\u003eDelivers 6x more hydration with daily use*\u003c\/li\u003e\n\u003cli\u003eReduces frizz by up to 85% after just one use**\u003c\/li\u003e\n\u003cli\u003eRenews shine and optimizes moisture balance\u003c\/li\u003e\n\u003cli\u003eTames flyaways for a smooth, sleek finish\u003c\/li\u003e\n\u003cli\u003eLeave-in formula – no rinse needed\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSpray generously onto damp hair from root to tip\u003c\/li\u003e\n\u003cli\u003eUse a wide-tooth comb to evenly distribute\u003c\/li\u003e\n\u003cli\u003eStyle as desired – do not rinse\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eCan I use this every day?\u003c\/strong\u003e\u003cbr\u003eYes – it’s gentle enough for daily use and delivers consistent hydration and frizz control.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWill it weigh down my hair?\u003c\/strong\u003e\u003cbr\u003eNo – the formula is lightweight and designed for all hair types, even fine or thin hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDoes it protect against environmental stressors?\u003c\/strong\u003e\u003cbr\u003eYes – it helps shield hair from pollution and external aggressors while boosting hydration.\u003c\/p\u003e\u003cp\u003e\u003csmall\u003e*Hydra Source Shampoo, Conditioning Balm and Leave-In Cream vs. non-conditioning shampoo. **Hydra Source Daily Leave-In Tonic vs. non-conditioning shampoo.\u003c\/small\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":42421537275959,"sku":"hhl1787952994992","price":21.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/6568\/4279\/files\/matrix-biolage-hydra-source-daily-leave-in-tonic-400ml-new_1.jpg?v=1787953001"},{"product_id":"matrix-biolage-all-in-one-multi-benefit-oil-100ml-new","title":"Matrix Biolage All In One Multi-Benefit Oil 100ml *NEW*","description":"\u003cp\u003eOne oil. Endless benefits. The \u003cstrong\u003eMatrix Biolage All In One Multi-Benefit Oil\u003c\/strong\u003e is your go-to solution for frizz control, shine, and manageability. Infused with nutrient-rich moringa oil, this weightless formula instantly detangles, smooths flyaways, and protects against heat while transforming unmanageable strands into soft, healthy-looking hair.\u003c\/p\u003e\u003cp\u003ePerfect for all hair types, this multi-use oil also helps prevent breakage, minimizes split ends, and adds luminous shine – without ever weighing hair down.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey benefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eControls frizz and tames flyaways\u003c\/li\u003e\n\u003cli\u003eWeightless hydration that won’t weigh hair down\u003c\/li\u003e\n\u003cli\u003eAdds brilliant, natural-looking shine\u003c\/li\u003e\n\u003cli\u003eProtects from heat damage during styling\u003c\/li\u003e\n\u003cli\u003eMinimizes breakage and split ends\u003c\/li\u003e\n\u003cli\u003eDetangles and smooths for easier styling\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePre-shampoo:\u003c\/strong\u003e Apply to dry hair, brush through, then shampoo and condition\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLeave-in:\u003c\/strong\u003e Apply to towel-dried hair and style as usual\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinisher:\u003c\/strong\u003e Smooth over dry hair to boost shine and tame flyaways\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOvernight treatment:\u003c\/strong\u003e Apply to damp hair, braid, and wake up to silky strands\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eIs this oil suitable for fine hair?\u003c\/strong\u003e\u003cbr\u003eThe lightweight formula is designed to hydrate and smooth without heaviness on Medium to Thick hair.  Try the All In One Multi-Benefit Spray for Fine hair\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCan I use it with heat tools?\u003c\/strong\u003e\u003cbr\u003eAbsolutely – it acts as a heat protectant and shields hair from damage during styling.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWill it make my hair greasy?\u003c\/strong\u003e\u003cbr\u003eNo – the formula absorbs quickly and provides a smooth, glossy finish without residue.\u003c\/p\u003e\u003cp\u003e\u003csmall\u003e*Key Active: Moringa Oil\u003c\/small\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":42421537669175,"sku":"rkv1787952998944","price":19.28,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/6568\/4279\/files\/matrix-biolage-all-in-one-multi-benefit-oil-100ml-new_1.jpg?v=1787953004"},{"product_id":"matrix-biolage-hydra-source-daily-leave-in-cream-200ml-new","title":"Matrix Biolage Hydra Source Daily Leave-In Cream 200ml *NEW*","description":"\u003cp\u003eMoisture that stays with you all day. 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